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LAWCLAIM.NET
I won the commission to design the branding for this ambitious, city-based
law firm.
The logo echoes the 'LC' characters in a partially enclosed circle to
suggest unity and efficiency, while communicating strength and reliability
in the classic Futura font.
Married with the floating-line 'The smart way to claim' , the intention
is to communicate a simple-to-use, solid and trustworthy service aimed
at the layman who may have little or no experience of dealing with litigation.
The commission also involves the design of an advertising campaign
which will be carried by magazines, billboards, and bus advertising (London
Transport)
PEARCE & YOUNG
A very simple design can often lead to the boldest and most effective
corporate identity.
For this law firm, I used the shape of a square to suggest reliability,
strength and balance. The bright colour adds a fresh and modern feel.
HYENA
I was asked to produce a logo and web site for this London-based IT consultancy.
Originally designed in 1997, the nine-spot 'h' design has since been much
imitated.
DESTINY FILMS
I was commissioned to design a logo and web site idea for this Independent
film production company based at Sands Film Studios in East London.
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